The portfolio site of Rudy Calderon. Problem-solver, Sightseer, Straight-A student who missed class.
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All-Star Ride Logo

Logo created for NBA All-Star Weekend 2015. Weekend spin class with Barclays Center and Brooklyn Nets CEO Brett Yormark and…

Diadora HQ Visit with Complex

Brooklyn Nets Lock-Up Concepts

Lock-up concepts for Brooklyn Nets Season Creative.

2014-15 Brooklyn Nets Playoff Creative Concepts

A few concepts from the 2014-15 Brooklyn Nets Playoff Creative.

Brooklyn Nets 2014-15 Double Decker Bus

A tour bus that traveled throughout NYC promoting the Brooklyn Nets upcoming 2014-15 NBA season

Made in Brooklyn Deck Graphic

Graphic created for a client to place on a surfboard deck.

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Enough Pricks Concept | American Diabetes Association

Diabetics deal with painful shots and pokes on a daily basis. “Doesn’t the world have enough pricks?” This playful campaign…

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Anchor Point Branding Concept

Created an identity for a team of students during agency class to use for client presentations throughout the semester. After…

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American Outlaws Long Island 103

The American Outlaws are a US Soccer supporters group with chapters nationwide.  I was tasked with the branding of the…

Rudy Calderon Promo Kit

Developed the branding and identity of the promotional kit for the design services of Rudy Calderon to be sent to…

Simply Logic Labs Logo
Simply Logic Labs Logo

During my internship at Simply Logic Labs, I was able to work on creating the logo for the company.  Working…

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Happy T!cket NYC

Can design touch people’s heart? Yes it can. Happy Ticket is a non-profit group composed of Visual Communication Majors from…

EsoMano Salvadoran Pupusa Shop

The cornerstone project of the Visual Communications program at Farmingdale State College. Solved a problem that was urgent to me….

Reimagining the remote control

The objective of this redesigned remote control is to simplify the form of todays common household television remote control. Through research…